Marketing In Brief
This article was originally published in The Rose Sheet
Executive Summary
Naturals Skin Care: New York-based firm will launch a range of skin-care products that "capture the essence and spirit of Frida Kahlo's work," company CEO Antonio Sciortino says in a Nov. 15 statement. Sciortino used access to the Mexican artist's journals and private letters as inspiration in creating the 30+ products, firm says. Kahlo's family also granted Naturals Skin Care the rights to use her art and likeness in the line. Frida Kahlo-Passion Por la Vida - formulated with all-natural essential oils such as rosemary, bergamot and aphrodesia - will feature the Omega-3 Collection of hand and body lotions, anti-aging face items and shower gels. Line will debut Nov. 15 at Frida Store in Staten Island, New York, a store launched by Naturals Skin Care to sell the line. A second retail location will open in Miami in February 2008.......
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Marketing In Brief
Tarte Cosmetics: Company launches limited-edition skinvigorating complexion collection, which not only hides skin problems but helps treat them with "healthy, natural ingredients," according to release. Set is valued at $153 but can be purchased for $54 exclusively at 1www.sephora.com, Tarte says. Sold in a purple quilted bag, the "dermatologist-tested" skinvigorating collection comes in four shades - fair, light, medium and tan. All products also are sold individually. Ingredients in clean slate primer include avocado oil and hibiscus flower. Eraser smooth concealer is formulated with safflower seed oil, arnica flower extract and cucumber extract. Chamomile extract and vitamins A, C, & E contribute benefits in smooth operator foundation with SPF 20. Finally, provocateur pressed mineral powder with SPF 8 contains vitamins A and E, as well as mineral pigments. Glam-on-the-go kabuki brush also comes in the set (2"The Rose Sheet," November 26, 2007. p. 2)...
OCA Applauds Organic Board's Recommendation To USDA: "Outlaw Nanotech"
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