Consumers Seeking RF Skin Renewal Can Stop Going To Clinic, Stay At Home
This article was originally published in The Rose Sheet
Executive Summary
Ultragen Ltd. enters the growing market for home-use aesthetic devices with its hand-held Stop skin renewal device, which uses TriPollar radiofrequency technology to reduce visible signs of aging, the company says
|
Ultragen Ltd. enters the growing market for home-use aesthetic devices with its hand-held Stop skin renewal device, which uses TriPollar radiofrequency technology to reduce visible signs of aging, the company says. An offshoot of Pollogen Ltd., the company that developed TriPollar in 2006 and markets the technology to medical and aesthetic clinics around the world, Ultragen will launch the consumer-friendly Stop device in upscale UK department stores Selfridges and Harvey Nichols in September and October, respectively. "TriPollar technology has proven to be an effective solution for tightening skin and erasing wrinkles and fine lines," says TriPollar advocate Dr. Ghislaine Beilin. "Migrating the same technology to a device that can be used in the home will enable more consumers to access effective anti-aging treatments." TriPollar treatments - via Pollogen's regen and apollo systems - have been available in professional settings for individuals seeking fat reduction, body contouring and non-surgical face lifting. Stop will be targeted to consumers - primarily women - "wishing to defeat the signs of time without turning to invasive surgery techniques" and without a trip to the clinic. "The most advanced non-invasive alternative to surgical techniques is the use of radiofrequency energy for skin tightening, reduction of wrinkles and cellulite, as well as body sculpting by reducing the circumference and fat deposits from specific body areas," the company says. However, for RF treatment to be effective, the heat produced by the RF current must occur simultaneously in deep and superficial skin layers, according to Ultragen. Stop is unique, the firm says, in that it uses sophisticated algorithms and "the effects of both mono-polar and bi-polar RF energies to heat deep and superficial skin layers simultaneously in a controlled area," maximizing safety and efficacy. The internal heating stimulates dermal activity, which increases collagen fiber production and replenishment, which yields visible skin tightening, firming and renewal, the company notes. Not only is Stop effective, but its focused electrical energy and low power requirement make treatment painless, even "enjoyable," according to Ultragen. As the therapeutic action takes place, a "warm, relaxing sensation" is felt over the skin surface, it says. Ultragen promises a "noticeable clinical effect" beginning with the first treatment. For long-lasting results, the company recommends Stop therapy two to three times per week, for four to six weeks. After that, users should administer maintenance treatments once every two to four weeks. The Stop kit also includes the Preparation Gel, which ensures optimum delivery of the required energy, as well as an After Treatment cream enriched with nutrients and minerals. The kit retails for approximately $720. Buying Manager for Selfridges Beauty Christine Benson states: "We are delighted to launch Stop exclusively in all of our Selfridges stores in September. Our customers expect us to be the first to market with the latest innovation in skin care and the assurance of clinical results will ensure that this is a strong seller over our Christmas trading period." Stop is not the first home-use device on the market to harness electrical energy for aesthetic benefits. Nu Skin's Galvanic Spa System II, launched in 2003, uses low-level galvanic currents to enhance skin circulation and transport key ingredients to the skin (1 (Also see "Nu Skin Polishing Skin Care Collection With Microderm Peel Launch" - HBW Insight, 8 Dec, 2003.), p. 8). Other products emerging in the home skin-care device market rely on light energy. Reliant Technology recently teamed up with Philips to develop its Fraxel laser technology for home use ("2 (Also see "Reliant Links With Philips To Develop Laser Skin-Care Device For Home Use" - HBW Insight, 18 Aug, 2008.), p. 5). Syneron's elos technology operates on both bi-polar RF and optical energy "for unprecendented precision and safety." Procter & Gamble inked a deal with Syneron in 2007 to incorporate elos in home-use products. - Louisa Tavlas ([email protected]) |