Clinical Weight-Loss Results For Controversial Burner Balm Expected Soon
This article was originally published in The Rose Sheet
Executive Summary
Three-month results from a weight-loss clinical trial for Burner Balm - a natural-marketed lip balm designed to boost energy, suppress appetite and burn fat - are "encouraging" and the company "hopes to have the published results by the end of the year," Pacific Shore Holdings announces Oct. 22
You may also be interested in...
Burner Balm clinical results unveiled
Pacific Shore Holdings' lip balm infused with dietary supplement ingredients for weight management "performed better than anyone expected," according to Dr. David E. Toomey, lead investigator in a 12-week, double-blind clinical trial involving more than 100 subjects. Pacific Shore notes that participants randomized to Burner Balm versus a placebo lost an average of seven to nine pounds, many reporting consumption of smaller meals and elimination of snacking. Firm claims that its supplement ingredients - energy-boosting green tea, appetite-suppressing Hoodia Gordonii, chromium picolinate and caffeine - absorb "faster and steadier into the bloodstream" than they would via pills or powders because they travel through "the many blood vessels located in the mucus membrane in our lips." Pacific Shore caught flak last year from a UK-based eating disorder association and the National Obesity Forum for allegedly contributing to female body-image issues and promoting a "gimmick" of dubious efficacy (1"The Rose Sheet" Nov. 2, 2009). The firm says it has hiked up ingredient levels in its fourth-generation lip balm and is confident the product will yield even better results in continued testing. Launching soon to retailers worldwide, Burner Balm is available now in assorted flavors at BurnerBalm.com for $5.99 apiece
Burner Balm clinical results unveiled
Pacific Shore Holdings' lip balm infused with dietary supplement ingredients for weight management "performed better than anyone expected," according to Dr. David E. Toomey, lead investigator in a 12-week, double-blind clinical trial involving more than 100 subjects. Pacific Shore notes that participants randomized to Burner Balm versus a placebo lost an average of seven to nine pounds, many reporting consumption of smaller meals and elimination of snacking. Firm claims that its supplement ingredients - energy-boosting green tea, appetite-suppressing Hoodia Gordonii, chromium picolinate and caffeine - absorb "faster and steadier into the bloodstream" than they would via pills or powders because they travel through "the many blood vessels located in the mucus membrane in our lips." Pacific Shore caught flak last year from a UK-based eating disorder association and the National Obesity Forum for allegedly contributing to female body-image issues and promoting a "gimmick" of dubious efficacy (1"The Rose Sheet" Nov. 2, 2009). The firm says it has hiked up ingredient levels in its fourth-generation lip balm and is confident the product will yield even better results in continued testing. Launching soon to retailers worldwide, Burner Balm is available now in assorted flavors at BurnerBalm.com for $5.99 apiece
Huge Lips Skinny Hips Maker Expands Its "Double-Duty Beauty" Line
The creator of Huge Lips Skinny Hips lip gloss has inked a deal with HSN to hawk her signature product as well as five new items