Functional Beverage Brands Mark Soda Giants' Footprint In Healthy Future
This article was originally published in The Rose Sheet
Executive Summary
Dr. Pepper Snapple and PepsiCo purchase functional beverage brands Bai Brands and KeVita, respectively, to position for growth in the booming healthy drink segment, which is outpacing soda sales growth.
You may also be interested in...
Health And Wellness Market News: Nestle Invests In Amazentis, CBD Launches, More
PepsiCo promotes Steven Williams to CEO of North American division; Nestle invests in Amazentis to create supplements with its natural bioactive that improves mitochondrial function; Anlit introduces probiotic chews for women; CBD topical pain relief from Omax; more news.
Health Warrior To PepsiCo: Latest Healthy Pivot Among Food And Beverage Giants
PepsiCo purchases Health Warrior, US startup marketing plant-based nutrition products with “superfood” ingredients such as chai seeds and pumpkin seed protein. Beverage giant says it will continue to build healthy snacks and beverage segment, which already is 50% of its portfolio
Health, Beauty And Wellness News: GōL Bars, Soylent, IGC, Biotta, Neogen
Rosa Foods adds CFO and VP of brand marketing to guide strategy for Soylent meal replacement brand; Neogen Listeria Right Now detection system has AOAC accreditation; Garden of Life's new bar launches in Warrior Dash; IGC markets cannabis supplement in California for Alzheimer's; Biotta Juice new flavors.