Cosmetic Marketplace News: Fenty Beauty; Camel Milk; CVS Vending Machines; More
This article was originally published in The Rose Sheet
Executive Summary
Launched in partnership with LVMH incubator Kendo Brands, Rihanna's 91-SKU makeup line is designed to accommodate traditionally hard-to-match skin tones. More cosmetic marketplace news in brief.
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Rihanna’s Fenty Was Top-Earning Celebrity Beauty Brand In 2021
Pop star Rihanna’s Fenty Beauty brand accounted for more than a third of global celebrity beauty brand sales in 2021, finds sports betting site OLBG.com. Jessica Alba’s Honest Company and Kylie Jenner’s Kylie Cosmetics finished second and third, respectively.
CoverGirl Introduces Full Spectrum Makeup As ‘Fenty Effect’ Continues To Resonate
“Understanding that inclusivity goes far beyond shade ranges, Full Spectrum was developed with the unique shade AND skin needs of multicultural women in mind,” according to a Coty/CoverGirl rep. The line is available now at Ulta.com, with a wider rollout planned for February 2019.
Revlon Highlights Flesh Beauty Launch, China Momentum In Q2 Report
The firm remains in brand- and digital-building mode, but it’s seeing marked progress while looking forward to planned H2 innovations and the impact of its recently introduced Flesh line of “inclusive” color cosmetics. Opportunity beckons in China, where Revlon’s second-quarter sales grew 46%.