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Marketing (Cosmetics)

Product Launches

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Latest From Beauty & Launches

Avoiding ‘Kiss Killers’ – GSK Offers German Consumers New Oral Hygiene Products For The Festival Season

With Carnival season approaching in Germany, GlaxoSmithKline is helping German consumers to take care of their oral hygiene with new toothbrushes and its Zovirax Duo cold sore treatment. 
Beauty Cosmetics

Leading Beauty Brands Harness Tech Innovations For Personalized Solutions; CES News In Brief

P&G, J&J/Neutrogena and L’Oreal/La Roche-Posay are among firms exhibiting technologies at the Consumer Electronics Showcase in Las Vegas that provide personalized skin benefits.

Beauty Innovation

CoverGirl Introduces Full Spectrum Makeup As ‘Fenty Effect’ Continues To Resonate

“Understanding that inclusivity goes far beyond shade ranges, Full Spectrum was developed with the unique shade AND skin needs of multicultural women in mind,” according to a Coty/CoverGirl rep. The line is available now at Ulta.com, with a wider rollout planned for February 2019.

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Cosmetic Ingredients

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Latest From Beauty & Cosmetic Ingredients

J&J CEO Sees Victory Ahead On Talc, Growth From Johnson's Relaunch

JP Morgan analysts had questions and J&J CEO Alex Gorsky and CFO Joseph Wolk had answers about liability suits alleging that use of the Johnson's brand talcum powder has caused mesothelioma or ovarian cancer. On the Johnson's brand outlook following its relaunch as a natural product line, Gorsky says sales were a key driver in the firm's consumer health sales in the 2018 third quarter. China, meanwhile, is a model for growing sales online, he says.
Legal Issues Ingredients

2018 In Review: Cosmetics Industry Mobilizes To Stop Preservatives Die-Off

Trade group Cosmetics Europe launched an education and advocacy campaign in 2018 to address industry’s shrinking preservative palette, which many believe has reached “crisis proportions." Stateside, 2018 saw growing movement in the development and use of alternative preservative systems, while Cosmetic Ingredient Review activity accelerated around conventional go-tos.

Beauty Cosmetic Ingredients

Cosmetic Ingredient Review Expert Panel Findings: Dec. 3-4

Chart: The statuses of safety assessments following the Cosmetic Ingredient Review Expert Panel’s Dec. 3-4 meeting in Washington.

Beauty Cosmetic Ingredients
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Advertising Campaigns

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Advertising Complaints

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Latest From Beauty & Ad Complaints

Perfect Cosmetics Imperfect In Claiming UK Regulator Endorses Its Products

UK firm Perfect Cosmetics advised to discontinue claims suggesting regulators endorse its My Perfect Eyes skin care products. Marketer also advised to discontinue claims its product could banish and eradicate wrinkles.

Beauty Regulation
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