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Marketing (Cosmetics)

Product Launches

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Latest From Beauty & Launches

CoverGirl Introduces Full Spectrum Makeup As ‘Fenty Effect’ Continues To Resonate

“Understanding that inclusivity goes far beyond shade ranges, Full Spectrum was developed with the unique shade AND skin needs of multicultural women in mind,” according to a Coty/CoverGirl rep. The line is available now at Ulta.com, with a wider rollout planned for February 2019.

Beauty Launches

Revlon Announces Cost-Cutting Plan; CoverGirl’s Flagship Store; More Cosmetics News In Brief

Revlon responds to continued net losses with a cost-cutting plan, which will include headcount reductions; Coty is optimistic that CoverGirl momentum, including the launch of a flagship store in Times Square, will help buoy its struggling Consumer Beauty business. Meanwhile, L’Oreal/La Roche-Posay introduces a wearable UV sensor, and IFF-LMR promotes its vegan-certified natural extracts.

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Cosmetic Ingredients

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Latest From Beauty & Cosmetic Ingredients

FDA Researchers Analyze OTC Spray, Powder Products, Finding Possible Respiratory Risks

Of 32 OTC drug products intended for topical uses but marketed in spray or powder forms – mostly sunscreens and antiperspirants – the powder formulas overall contained larger percentages of particles in the sub-5 µm range capable of penetrating deep into the lungs. The researchers say the study does not reflect agency views or policies but could be useful to FDA in its public health mission.

Beauty Cosmetic Ingredients

CIR Expert Panel Seeks Proper Balance In Respiratory Exposure Doc, Says Particle Size Isn’t All-Important

The Cosmetic Ingredient Review’s efforts to finalize an Aerosols resource document show the program’s public interchange at work. At its Dec. 3-4 meeting, the CIR Expert Panel was divided on whether the document properly characterizes the importance of particle size in assessing the inhalation risks of ingredients in aerosol cosmetics, a point raised by NGO Women’s Voices for the Earth.

Beauty Cosmetic Ingredients

Personal-Care Ingredient News In Brief: UC Berkeley Study Makes Waves; PFAS In Cosmetics; More

Girls with elevated urinary concentrations of methyl paraben and propyl paraben biomarkers at age nine showed signs of entering puberty earlier than their peers, according to a UC Berkeley study focused on possible adverse impacts of personal-care product use. More news in brief.     
Beauty Cosmetic Ingredients
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Advertising Campaigns

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Advertising Complaints

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