Founded in 2010 as a natural deodorant brand, Schmidt’s is extending its “plant-powered” formulation expertise to home care with the launch of Cleaning Vinegar Multi-Surface Spray and Concentrated Laundry Detergent.

Avon Products and American Eagle Outfitters are on-trend with “clean beauty” and CBD personal-care launches, respectively. Meanwhile, direct seller Monat is applying its anti-aging expertise in a new category for the company, skin care, and Walmart takes on leading nutricosmetic brands with its new Glow Habit line.

Kourtney of the “Keeping Up With” clan has partnered with Hora Skincare to launch Hyaluronic Halo + CBD Serum. Announced 6 September, the $50 product will be available exclusively through Kardashian’s Poosh lifestyle platform.

Recall announcement doesn't mention litigation J&JU faces in multiple states alleging use of Johnson's Baby Powder causes cancer due from talc in formulation. But firm's sensitivity to consumer complaints or adverse event reports linked to brand is clear with talc-related litigation as backdrop.

Dermatologists and industry advocates are concerned about the public’s lack of trust in science and potentially misplaced faith in “clean” beauty, which “Toxic Beauty” screenings in the US, Canada and UK likely are only reinforcing.

ASA says TV and radio ads for Ambre Solair Kids Sensitive Advanced sunscreens aired by Loreal Ltd. business implied that all of the brand's products on shelves met a 5-star rating system administered by Boots drug store chain and widely used in UK.

UK regulator advises Cocoa Brown brand ambassador and TV personality Olivia Buckland to include "#ad" disclosure in Instagram posts touting the tanning mousse. Ruling is regulator's second in a week cracking on paid-for health and beauty influencer Instagram promotional posts not indicated as advertising.

The oft-raised question of how consumers interpret natural claims has come up again in the Advertising Standards Authority’s dispute resolution forum in the UK. PZ Cussons, which markets Original Source shower gel with “100% Natural Fragrance,” brought a challenge against Unilever/Radox, targeting the latter’s “100% Nature Inspired Fragrance” claim on similar products.

CEO says higher revenues on consumer health product sales partly due to higher prices should go to innovation rather than advertising. During Q2 earnings briefing, analysts suggest competitors will boost promotions and hamper C&D’s 4% organic growth outlook for 2019.

The British independent ad regulator ruled on 9 October on a complaint regarding Neal’s Yard Remedies’ claims about promoting bee population health through charitable donations from its Bee Lovely product sales. Industry should be on notice that the ASA is actively fielding complaints about consumer-product companies’ environmental claims.

ASA says TV and radio ads for Ambre Solair Kids Sensitive Advanced sunscreens aired by Loreal Ltd. business implied that all of the brand's products on shelves met a 5-star rating system administered by Boots drug store chain and widely used in UK.

The US Federal Trade Commission’s authority to secure permanent injunctions against defendants and obtain penalties for misconduct under FTC Act consumer protection provisions has taken hits in federal appeals courts of late. But for now, it is business as usual for the FTC in California federal court where it just won a preliminary injunction against alleged beauty and dietary supplement “free trial” fraudsters.