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PepsiCo Inc.

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Latest From PepsiCo Inc.

BodyArmor Not ‘Only Sports Drink’ After Gatorade Challenge, Keeps ‘Reconsider’ Choice Suggestion

NAD concludes using “Only Sports Drink” above descriptions of BodyArmor drinks in less prominent text misleadingly implies the products alone have no artificial sweeteners, flavors or dyes or have “potassium packed electrolytes.” Industry self-regulation group rejects Gatorade challenges that BodyArmor social media videos made false and misleading comparisons between the sports drink lines.

Dietary Supplements Ad Complaints

PepsiCo Gets Energetic In Pandemic-Slowed Acquisition Market, Acquires Rockstar Drink Firm

PepsiCo will acquire Rockstar Energy brand comprising 30 varieties for 3.85bn. The purchase expands PepsiCo's energy segment footprint with existing brands including Mountain Dew, while also freeing it up for more distribution pacts in the sector.

Dietary Supplements M & A

Coca-Cola Takes 'Things Go Better With Coke' Approach To Energy Drink Market

Coca-Cola plans to launch four-product energy drink line in the US in January. Drinks will taste like Coke Classic and feature two zero-calorie options to attract new consumers willing to try energy drinks but fear high-calorie drinks with unfamiliar ingredients.

Dietary Supplements Commercial

Post Expects Stronger Nutrition Business Value To Emerge On Its Own, Plans IPO

Planned IPO of 25% of shares in nutrition business targets unlocking value currently held down by Post's other units. Its competitors in cereal space as well as firms across broader food industry also may determine their acquired nutritional businesses could be higher valued operating separately.

Dietary Supplements M & A
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