P&G Ad Agency Compensation Plan Is Based On Global Sales
This article was originally published in The Tan Sheet
Executive Summary
Procter & Gamble will compensate ad agencies based on a percentage of annual global brand sales under a new plan announced Sept. 15. The program, designed to "reward top-line sales growth," is slated to begin July 1.
You may also be interested in...
P&G's Byrnes To Head Health Care & Corporate New Ventures Unit
Procter & Gamble exec Bruce Byrnes will head up the company's new Health Care & Corporate New Ventures Unit under a restructuring program announced Sept. 9.
Supplement GMP Warning Letters Make Modest Debut In 2010
Finalization of a settlement between the Federal Trade Commission and Rexall Sundown regarding unsupported cellulite treatment claims for the firm's Cellasene dietary supplement hinges upon approval of two related class action settlements pending in California and Florida, according to FTC
In Brief
Combe sells most of its OTC brands