Burberry
This article was originally published in The Rose Sheet
Executive Summary
Touch For Women and Touch For Men fragrances bow worldwide in September through a licensing agreement with Inter Parfums. The women's fragrance, created by Quest's Michel Gerard, is a "luminous oriental" that opens with notes of blackcurrant, cranberry and rosehip with a heart of tuberose and jasmine and a drydown of vanilla and cedarwood. Touch For Men, developed by Jean-Pierre Bethouard of Firmenich, includes notes of violets and mandarin blended with white pepper, wood and oak moss. The men's scent costs $35, $45 and $60 and the women's fragrance is $40, $55 and $75 for 30 mL, 50 mL and 100 mL, respectively
You may also be interested in...
Inter Parfums Prestige Gains Reflect Expansion, Improved Travel Retail
Inter Parfums' prestige business posted a 32% sales gain in the third quarter behind the expanded rollout of recently launched fragrances and an upswing in the travel retail business, CEO Jean Madar reported in a 1third quarter release issued Nov. 5
Inter Parfums Prestige Gains Reflect Expansion, Improved Travel Retail
Inter Parfums' prestige business posted a 32% sales gain in the third quarter behind the expanded rollout of recently launched fragrances and an upswing in the travel retail business, CEO Jean Madar reported in a 1third quarter release issued Nov. 5
Inter Parfums Prestige Launch Plans Aim For 2003 Revival
Inter Parfums is planning an aggressive new fragrance initiative for its prestige business in 2003 in an effort to recapture growth following a "transitional" 2002, the firm announced