HBW Insight is part of Pharma Intelligence UK Limited

This site is operated by Pharma Intelligence UK Limited, a company registered in England and Wales with company number 13787459 whose registered office is 5 Howick Place, London SW1P 1WG. The Pharma Intelligence group is owned by Caerus Topco S.à r.l. and all copyright resides with the group.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction

Physique, Reflect.com Transform P&G Into Web-Compatible Marketer

This article was originally published in The Rose Sheet

Executive Summary

Procter & Gamble's Internet-launched Physique hair care line will guide the quiet transformation of P&G into a well-versed Internet compatible company.

You may also be interested in...



Unilever Dove Web Site Serves As Interactive Marketing Model

Dove's interactive Web site, one of Unilever's most visited brand sites, is a model for the company's consumer relationship management program designed to improve consumer communication, CEO Charles Strauss said at the Internet World fall 2000 e-commerce symposium Oct. 23.

Unilever Dove Web Site Serves As Interactive Marketing Model

Dove's interactive Web site, one of Unilever's most visited brand sites, is a model for the company's consumer relationship management program designed to improve consumer communication, CEO Charles Strauss said at the Internet World fall 2000 e-commerce symposium Oct. 23.

Crest WhiteStrips Works In Two Weeks, Lasts Six Months - P&G

Procter & Gamble's Crest WhiteStrips, a do-it-yourself peroxide treatment for whitening teeth, is available through a Web site, whitestrips.com, and a toll-free number. While the strips have been sold at dentists' offices since July, wide distribution has not yet commenced.

Related Content

Latest Headlines
See All
UsernamePublicRestriction

Register

RS008563

Ask The Analyst

Ask the Analyst is free for subscribers.  Submit your question and one of our analysts will be in touch.

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel