Guerlain Reformulated Issima Skincare Soothes With Calmitine-S Complex
This article was originally published in The Rose Sheet
Executive Summary
Guerlain's 20-year-old anti-aging Issima Skincare line is being updated to showcase an exclusive floral-based ingredient complex - Calmitine-S - that soothes sensitive or irritated skin, the LVMH firm said.
You may also be interested in...
Issima Substantific Skin Care Line Addresses Menopausal Changes
Guerlain is targeting menopausal changes in skin with the introduction of a new facial treatment line called Substantific. The three-SKU line will debut in October under the Parisian firm's high-end Issima brand.
Issima Substantific Skin Care Line Addresses Menopausal Changes
Guerlain is targeting menopausal changes in skin with the introduction of a new facial treatment line called Substantific. The three-SKU line will debut in October under the Parisian firm's high-end Issima brand.
Guerlain Mahora Fragrance Blossoms Under $2 Mil.-$3 Mil. Ad Campaign
Perfumer Jean-Paul Guerlain's latest and most modern fragrance, Mahora, will bow stateside in April backed by a $2 mil.-$3 mil. ad spend, the LVMH company said at a press event in New York City Nov. 15.