Nicotrol Step-Down Patch Supported By $50 Mil. Marketing Campaign
This article was originally published in The Tan Sheet
Executive Summary
Pharmacia Consumer Healthcare is backing the launch of its Nicotrol Step-Down Patch with a $50 mil. integrated marketing and advertising campaign
You may also be interested in...
GSK Commit Lozenge Phase IV Studies On Contraindications, AEs Planned
GlaxoSmithKline's Phase IV obligations for its Commit nicotine polacrilex lozenge include a study of consumers who are contraindicated for use of the OTC smoking cessation drug due to underlying health conditions, FDA's Oct. 31 approval letter states
OTC Nicotrol Tiered Dosing System Approved By FDA
Nicotrol TD, a tapered nicotine transdermal regimen cleared by FDA March 21, could help Pharmacia Consumer Healthcare re-ignite the near-extinct smoking cessation brand
Supplement GMP Warning Letters Make Modest Debut In 2010
Finalization of a settlement between the Federal Trade Commission and Rexall Sundown regarding unsupported cellulite treatment claims for the firm's Cellasene dietary supplement hinges upon approval of two related class action settlements pending in California and Florida, according to FTC