Herbalife appointment
This article was originally published in The Tan Sheet
Executive Summary
Michael Wisk named chief marketing officer for direct seller, Los Angeles-based firm announced July 21. Newly created position places Wisk in charge of worldwide marketing, including distributors, in 58 countries. Wisk, who most recently was VP-marketing for Nokia Mobile Phones for North and South America, will report to CEO Michael Johnson. Announcement follows recent appointment of former Pharmavite co-founder and CEO Henry Burdick as Herbalife vice chairman (1"The Tan Sheet" June 16, 2003, p.14)...
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