J&J Baby Care Focuses On 'Premiumization,' E-Commerce For Growth
This article was originally published in The Rose Sheet
Executive Summary
Executives during an investor day presentation were mum on J&J's legal woes concerning talc in Johnson's baby powder, but acknowledged that the firm's baby-care business faces challenges. Execs heralded an upcoming transformation of the firm's iconic brand, among other planned moves to grow in a market segment it dominates.
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