GNC Loyalty Program Nears 10M Members, But Fee-Based Tier Still Lags
This article was originally published in The Rose Sheet
Executive Summary
The nutritional, health and wellness manufacturer and retailer ended Q3 with more than 9m loyalty program members, including around 550,000 in fee-based PRO Access and "millions of members" from GNC's discontinued Gold Card program who had not re-registered.
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