DONNA KARAN ENTERING SKIN CARE ARENA WITH NEW YORK FORMULA
This article was originally published in The Rose Sheet
Executive Summary
DONNA KARAN ENTERING SKIN CARE ARENA WITH NEW YORK FORMULA, a four-product line designed to combat "the external and internal assault" -- dirt, pollution, stress and sun -- that skin encounters in New York City, the Donna Karan Beauty Company said. New York Formula will be sold beginning in July in department and specialty stores including Bloomingdale's, Nordstrom and Neiman Marcus. It is expected to be in 120 doors by the end of the year. The line consists of Formula for Clean Skin, a facial cleanser; Formula for Renewed Skin, a duo of an exfoliating mask and a skin conditioner for use after the mask; and an SPF 20 moisturizer, Formula for Facial Moisture.