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HBW Market News: FTC Ends Another Supplement Scam, Australia Win For ChromaDex, GOED Report, Herbalife
Herbalife opens 9,200 square-foot training facility in China; GOED's latest annual market report, covering 2017-2018, is available; ChromaDex has two-tear exclusivity for nicotinamide riboside chloride in Australia; and A.S. Research arthritis claims for Synovia end in FTC settlement.
P&G Advertising ‘Reinvention’ Produces SK-II Videos Capturing 661M Views
P&G approach to advertising for SK-II skin care drove double-digit sales growth in new users and prompted a 27% increase in searches for the line. P&G has saved $1bn from cost-cutting in ad agencies and advertising implemented over past five years, says chief brand officer Marc Pritchard.
Risk Vs Reward: Understanding The Africa Growth Opportunity
Africa represents a new frontier for health and beauty firms. With significant economic growth and a population explosion forecast for the continent, now is the perfect time to start thinking about the Africa opportunity, market expert Ben Longman told the recent Ceuta International Conference.
‘Late, But Not Too Late’ For OTC Industry To Join The Digital Health Revolution
Industry Self-Regulation In The Age Of Online Influencers
Ensuring the UK self-care industry can continue to self-regulate effectively in the age of digital media advertising is a key part of PAGB's "Strategy to 2025," according to the association's CEO John Smith.
Bigger Isn’t Always Better In China’s Online Health And Beauty Market
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