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Business (Cosmetics)

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Latest From Beauty & Deals

Toying With Metaverse Marketing? BUXOM Cosmetics Opens Virtual Club In Decentraland

BUXOM Cosmetics has a go at marketing in the metaverse, launching PlumpVerse in Decentraland, a virtual reality platform powered by the Ethereum blockchain where users can purchase digital LAND to build and monetize content and applications.

Advertising, Marketing & Sales Business Strategies

L’Oréal Partners With Microalgae Biotech For New Cosmetic Actives

French firms L’Oréal and Microphyt partner to drive development of cosmetic solutions based on the latter’s patented, low-carbon process for cultivating microalgae. Already, Microphyt markets three cosmetic ingredients based on microalgae bioactives for enhanced skin vitality and resilience.

Deals Cosmetic Ingredients

Estee Lauder Makes Tom Ford Beauty Entirely Its Own In Deal Valued At $2.8Bn

Estee Lauder’s agreement values Tom Ford Beauty and its trademarks at $2.8bn. Acquisition will “fortify" growth plans for the brand and help to fuel long-term luxury beauty momentum, says CEO Fabrizio Freda.

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Strategy

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Latest From Beauty & Business Strategies

Church & Dwight Delivers 5% Net Growth Despite Slumps For Major Brands, International Sales

Sales in most categories in US portfolio grew, led by Zicam, Therabreath and Hero. But slumps continued for Waterpik water flossers, the Flawless feminine hair-removal, skin and nail care line and the vitafusion and L’il Critter gummies and other vitamin, mineral and supplement products.

Sales & Earnings Supply Chain

Givaudan’s AI-Powered Myrissi Allows Scents To Be Seen, Felt, Marketed

Myrissi draws on a decade of academic research in brain imagery and AI, an odor-color database of more than 25,000 consumer tests, and a wealth of affective data to translate fragrances into color patterns and images and predict the end consumer’s emotional response. The technology is targeted for use in developing fine fragrance, beauty and home-care products and marketing campaigns.

Advertising, Marketing & Sales Innovation

Personal Care Next Target For UK Competition Authority ‘Greenwashing’ Audit

Manufacturers of UK personal care products watch out, the Competition and Markets Authority is on the look-out for false, exaggerated and/or vague sustainability claims, and may be targeting bigger players to make an example for the rest of the sector. And consumer health might be next. HBW Insight returns to advice from marketing expert Jo Stephenson on how to avoid greenwashing, based on the CMA's own extensive Green Claims Code.

United Kingdom Beauty
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Sales & Earnings

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Latest From Beauty & Sales & Earnings

Church & Dwight Delivers 5% Net Growth Despite Slumps For Major Brands, International Sales

Sales in most categories in US portfolio grew, led by Zicam, Therabreath and Hero. But slumps continued for Waterpik water flossers, the Flawless feminine hair-removal, skin and nail care line and the vitafusion and L’il Critter gummies and other vitamin, mineral and supplement products.

Sales & Earnings Supply Chain

Lauder Q2 Sales Pummeled By China Closures, US Skin-Care Slowdown

The Estee Lauder Companies, Inc. reported a 17% decline in fiscal 2023 second quarter sales due to pandemic-related closures in China as well as a slowdown in orders of US skin-care products. But the company says both its Chinese and US markets should be “growth drivers” in the second half of the year as markets open up and new innovations kick in.

International Beauty

E.l.f. Beauty’s Q3 Sales Jump 49% With ‘A Lot’ Of Runway Ahead, CEO Says

Oakland, CA-based e.l.f. Beauty is significantly increasing its full fiscal year 2023 sales estimate, predicting 38%-39% growth after third quarter sales soared 49% to reach $146.5m. CEO Tarang Amin discusses the white space opportunities contributing to a bullish outlook even beyond the fiscal year.

Sales & Earnings Commercial
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