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P&G SUIT SEEKS TO END F&M's USE OF "ANY TRADE DRESS CONFUSINGLY SIMILAR"

This article was originally published in The Rose Sheet

Executive Summary

P&G SUIT SEEKS TO END F&M's USE OF "ANY TRADE DRESS CONFUSINGLY SIMILAR" to that of Procter & Gamble products in connection with the manufacturing, advertising, promotion or sale of F&M private-label products. In addition, the suit, filed against F&M on Sept. 7 in the federal district court in Toledo, Ohio, seeks to enjoin the retailer from "further diluting, whittling away or blurring the distinctiveness of any [of P&G's] trade dresses of trademarks.
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