HBW Insight is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction
UsernamePublicRestriction

FTC seeking comment on "ozone friendly" environmental marketing claims.

This article was originally published in The Rose Sheet

Executive Summary

FTC REQUESTING COMMENT ON "OZONE FRIENDLY/OZONE SAFE" CLAIMS to determine how consumers perceive such environmental marketing claims, the Federal Trade Commission said in a July 31 Federal Register notice. "To what extent do phrases like `ozone friendly' and `No CFC's,' by themselves, convey broad claims of environmental benefit to consumers, including claims about the harmlessness of the product to the atmosphere as a whole (i.e., both the upper ozone layer and ground-level air pollution)?" FTC asked in the notice. "How important is the context in which the claim appears?"
Advertisement
Advertisement
UsernamePublicRestriction

Register

RS001880

Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel