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Arden's decision to halt Black Pearls launch is "disappointing" to Sears.

This article was originally published in The Rose Sheet

Executive Summary

ELIZABETH TAYLOR BLACK PEARLS IS "ROMANCE OF NAUGHT" following Elizabeth Arden's decision to cancel the September launch of the new women's fragrance just as ads are breaking in major fashion magazines. The ads, with the tagline "the romance of night," appear in September issues of magazines including Vogue and In Style. Arden's Aug. 30 announcement noted that the company and Taylor had "mutually agreed" to cancel the introduction of the actress' seventh fragrance "due to recent changes in management" at Arden.
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