In Brief: Tambrands/Molnlycke partnership
This article was originally published in The Rose Sheet
Executive Summary
Tambrands/Molnlycke partnership: Companies' U.K. subsidiaries reach an agreement in principle for Tambrands to sell and distribute Molnlycke's sanitary pads and panty liners in the U.K. The deal, which will be finalized by mid-year 1996, will allow the Tambrands/Molnlycke force to garner over 30% of the total market share. Separately, Tambrands announced the establishment of two sites on the World Wide Web. The Troom web site will educate teenage girls on puberty and the reproductive system. The Tampax web site entitled "Your Body Matters" offers information to women regarding their menstrual health as well as guides for parents to discuss puberty with their children...