Unilever's acquisition of Helene Curtis instantly grows U.S. H&BA business by 50%.
This article was originally published in The Rose Sheet
Executive Summary
UNILEVER PURCHASE OF HELENE CURTIS INSTANTLY GROWS U.S. H&BA BUSINESS BY 50% to roughly $2.5 bil. in annual sales. In 1994, the Anglo-Dutch consumer products giant generated personal care product sales of about $1.54 bil. in the U.S. In FY 1995 (ended Feb. 28), Helene Curtis registered U.S. sales of $809.1 mil.