Benckiser consolidates worldwide personal care operations under Coty holding company.
This article was originally published in The Rose Sheet
Executive Summary
BENCKISER WORLDWIDE PERSONAL CARE OPERATIONS CONSOLIDATED within a single holding company bearing the Coty name, Joh. A Benckiser GmbH announced Feb. 26. The new organizational structure, headed by Benckiser Chairman and CEO Peter Harf, "creates synergies and potential cost savings" that should bolster the firm's international competitiveness in the cosmetics market, Benckiser said. The firm cited Asia, Latin America and Eastern Europe as expansion targets.