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Marketing in Brief: Kiss My Face

This article was originally published in The Rose Sheet

Executive Summary

Kiss My Face: Natural body washes are available in three formulas -- Fresh Watermelon for normal skin, Ocean Botanicals for dry skin and Orange Mint with jojoba beads for exfoliation and softening benefits, according to trade material. Each non-soap, oil-free wash is packaged in plastic bottles shaped into a hook for easier dispensing, Kiss My Face said. Shipping in July, the 6 oz. bottle and 12 oz. refill carry the suggested retail prices of $4.99 and $6.99, respectively...

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