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In Brief: Intimate Brands

This article was originally published in The Rose Sheet

Executive Summary

Intimate Brands: Ethan Revsin to exec VP-marketing for Bath & Body Works and Victoria's Secret Bath & Fragrance divisions. At the newly created post, Revsin will be responsible for advertising, packaging, brand maintenance and strategic development. Brian Jarvis is named exec VP and national sales manager for Bath & Body Works, overseeing all sales and operations for the business. Revsin and Jarvis will report to Bath & Body Works President and CEO Beth Pritchard. For the first quarter of FY 1997 (ended May 3), Bath & Body Works sales advanced 60% to $177.1 mil., compared to the year-ago period. The retailer's operating income grew 50% to $25.7 mil. Forty-six new Bath & Body Works stores were opened during the quarter; the company plans to open 200 by the close of the fiscal year. Intimate Brands' consolidated sales increased 20.1% to $704 mil., while net income climbed 30.4% to $32.9 mil...

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Chart: Weekly Trademark Review -- Nov. 2, 2010

Weekly Trademark Review



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