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AM Cosmetics' Pavion purchase brings total annual revenue to $150 mil..

This article was originally published in The Rose Sheet

Executive Summary

AM COSMETICS' PAVION ACQUISITION GIVES FIRM A TOP TEN COSMETICS LINE; Pavion's Wet n' Wild brand generated $70.4 mil. in sales for the 52-week period ended May 25, making it the eighth largest color cosmetics line in the makeup segment, according to data supplied by Information Resources, Inc. (Chicago). AM Cosmetics, which was established when Morningside Capital bought the Arthur Matney Company in June 1996, announced its intention to purchase Pavion on July 1. Including the Arthur Matney purchase, the Pavion deal marks the fourth cosmetics acquisition led by Morningside in 12 months; the company also handled AM's purchase of RH Cosmetics and Carson Products' purchase of the Cutex brand.

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