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OTC drug Internet promos jurisdiction will not be ceded by FDA, APCO's Pines predicts.

This article was originally published in The Rose Sheet

Executive Summary

OTC DRUG INTERNET PROMOTIONS JURISDICTION probably will not be given up by FDA, APCO Healthcare President Wayne Pines said at the Drug Information Association's June annual meeting in Montreal. Noting that "some companies favor declaring all Internet materials as `advertising' because advertising for over-the-counter drugs is regulated" by FTC, Pines said "it is not likely that FDA will relinquish to the Federal Trade Commission jurisdiction over OTC drug promotion on the Internet."
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