Estee Lauder sales up 5.9% to $3.38 bil. in FY 1997, earnings increase 23.2% to $197.6 mil..
This article was originally published in The Rose Sheet
Executive Summary
ESTEE LAUDER AMERICAS $1.9 BIL. IN SALES PACED BY U.S. ORIGINS BUSINESS, which reported a "solid performance" for fiscal 1997 (ended June 30), the company reported Aug. 12. The strength of the Origins division comes after a year of new marketing initiatives and increased attention from parent company Lauder. During the year, Estee Lauder launched new products every month under the Origins umbrella to attract and maintain customer interest. Most recently, the company introduced a series of bath and body items.