Marketing in Brief: Lasting Finish makeup
This article was originally published in The Rose Sheet
Executive Summary
Lasting Finish makeup: Offers "innovative, sheer emulsion for the face," Biodroga said. The foundation is featured in four shades that "infuse skin with subtle color radiance...minor imperfections, fine lines and wrinkles are visibly diminished," the firm stated. Lasting Finish also contains vitamin E, silicone and UV filters. The foundation retails for $30.80...