Holiday Marketing in Brief: Crabtree & Evelyn
This article was originally published in The Rose Sheet
Executive Summary
Crabtree & Evelyn: Holiday gift sets for the gardener will please "expert and budding enthusiasts" alike, with Crabtree & Evelyn Gardeners collection items such as hand therapy, UV Shield SPF 15 sunscreen and Gardeners scrub bar with pumice, the specialty company said. The Gardeners tote bag set contains the hand therapy and sunscreen with a trowel and a cultivating fork in a canvas bag for $35, while a scrub bar and nail brush in a terra cotta soap dish is $16. The retailer also is introducing a peppermint-scented soap for $2.50...