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This article was originally published in The Rose Sheet

Executive Summary

New baby care line from Solar Cosmetic Labs contains vitamin E, aloe vera and chamomile. The eight-SKU No-Ad Babies line includes Moisturizing Lotion, tear-free Gentle Conditioning Shampoo, Cleansing Foam Bath, Moisturizing Baby Wash and Soothing Baby Oil in 17 oz. bottles. No-Mess Baby Oil Gel and waterproof Maximum Protection Sunblock SPF 45 come in 8 oz. tubes. In addition, 15 oz. Pure Cornstarch Powder offers diaper rash protection, the company said. Shipping in September, the products are $2.99, except the sunblock, which costs $5.99. The Miami-based company will use in-store support to introduce the products. Solar Cosmetic is also introducing No-Ad Sunblock Lip Protectant SPF 30 with aloe and vitamin E. Available now in mass market doors, the zinc oxide formula offers broad-spectrum protection and retails for 99 [cents]...
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