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Osmotics licenses anti-aging ingredient kinetin from Senetek for upscale skin care line.

This article was originally published in The Rose Sheet

Executive Summary

OSMOTICS SKIN CARE WITH SENETEK's ANTI-AGING KINETIN INGREDIENT will debut in the first quarter in prestige doors, including Saks Fifth Avenue, Neiman Marcus and Nordstrom, under a licensing agreement announced July 7. Osmotics will utilize Napa, Calif.-based Senetek's patented plant growth hormone to develop a "family of kinetin-based products" for the prestige skin care market. The line will include a transdermal patch, and may also contain items such as a serum, cream and lotion. The kinetin products also will roll out to Galeries Lafayette in Paris and Harrod's of London in the first quarter.
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