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BMS Puts Vitalis, Final Net On Selling Block To Focus On Core Beauty Brands

This article was originally published in The Rose Sheet

Executive Summary

Bristol-Myers Squibb is offering for sale three of its personal care brands - Vitalis men's hair grooming products, Final Net hair spray and Ammens all-family medicated powder. The eventual divestiture will help the company concentrate on its core beauty care brands, BMS announced Sept. 21. Goldman Sachs is serving as financial advisor.



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