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Dana

This article was originally published in The Rose Sheet

Executive Summary

Isaac Cohen to head Dana Corp., effective July 30. Fragrance Express purchased the company, formally known as Renaissance Cosmetics, for $29 mil.; the deal was approved by Wilmington, Del. federal bankruptcy court July 1 (1"The Rose Sheet" July 12, p. 3). Cohen plans to resign from his post as CEO of the fragrance distributor Intermarketing Group to concentrate on building Dana's assets. Dana Corp. said it has no plans to sell off any part of the business, noting every aspect of the product stable is profitable. Cohen plans to establish an analysis department to "understand customer needs" as well as improve category management and marketing divisions. Prior to founding Intermarketing Group, Cohen served as Jan-Bell Marketing senior VP-fragrances

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