HBW Insight is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By



This article was originally published in The Rose Sheet

Executive Summary

Fragrance trademarks including Cherry Vanilla and Cloud Dance purchased for $450,000 by CCA Industries in deal announced Nov. 2. CCA purchased inventory from Shiara Holdings after the company entered bankruptcy, but has since been paying royalties to Shiara (1"The Rose Sheet" April 6, 1998, p. 9). CCA expects sales for the two fragrances to total $5 mil.-$6 mil. in 2001, up from $2 mil. Cloud Dance recently has been repackaged and reduced in price to attract younger consumers. The deal also includes rights to Vision, Amber Musk, Mandarin Vanilla and Sunset Cafe

You may also be interested in...

CCA's Shiara buy expands H&BA portfolio with five scents; Cloud Dance to debut in June.

CCA's SHIARA PURCHASE EXPANDS H&BA PORTFOLIO WITH FRAGRANCES under a deal completed March 31, East Rutherford, N.J.-based CCA Industries announced. The acquisition includes manufacturing and distribution rights to Shiara Holdings' Cherry Vanilla, Mandarin Vanilla, Amber Musk and Sunset Cafe women's scents and the Vision fragrance for men, as well as existing inventory worth $1.5 mil. The CCA/Shiara deal does not include the NFL fragrance franchise, which was discontinued. The Shiara fragrance house generated $7 mil. in sales in 1997. CCA reported $38 mil. in revenues in its 1997 fiscal year (ended Nov. 30). Following the sale of the scents, Schaumburg, Ill.-based Shiara has ceased operations. In February, Shiara settled a trademark suit with Revlon under which the company agreed to stop using the Shiara name on fragrance packaging ("The Rose Sheet" Jan. 26, p. 15).

OCA Applauds Organic Board's Recommendation To USDA: "Outlaw Nanotech"

With a push from the Organic Consumers Association, the National Organic Standards Board is recommending that the use of nanotechnology be strictly prohibited from products certified under the National Organic Program

Beauty Claims Inch Closer To Pharma As Cosmeceutical Sector Expands

Though global market-size estimates differ, analysts at SupplySide West 2010 in Las Vegas agreed that cosmeceuticals remain a promising growth vehicle




Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts