Helmut Lang Singles Out Velviona For Latest Fragrance Offering
This article was originally published in The Rose Sheet
Executive Summary
Helmut Lang Parfums has dissected its fragrance offerings to create a limited edition unisex scent called Velviona. Created from the velviona accord found in the heart of Helmut Lang parfum, eau de parfum and eau de cologne, the fragrance is bowing now at the fashion designer's parfumerie in New York's SoHo district.