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NPD beauty trends report

This article was originally published in The Rose Sheet

Executive Summary

Prestige makeup posted strongest category gain in 2001, generating $2.3 bil. in sales in the U.S., according to an NPD BeautyTrends report released Feb. 8. Skin care experienced a "moderate" sales increase, posting $1.8 bil. in sales, while fragrance category declined over last year, generating $2.9 bil., NPD said. Gift sets had greatest impact on fragrance sales, accounting for 37% of the category, while representing a fast growing segment in makeup and skin care, up 23% and 17% for the year, respectively. Prestige beauty sales totaled $7 bil. in 2001...
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