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Wella Growth Opportunities Under P&G Cited By Management

This article was originally published in The Rose Sheet

Executive Summary

The acquisition of Wella by Procter & Gamble will provide the German hair care marketer with a number of growth opportunities, including possible entry into the U.S. consumer hair color market, CEO Heiner Gurtler stated during Wella's fourth quarter and year end sales and earnings presentation April 8
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