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This article was originally published in The Rose Sheet

Executive Summary

The National Advertising Division of the Council of Better Business Bureaus recommends Modern Health Labs modify or discontinue ad claims in an infomercial and Web site for its Scalp Med hair re-growth product because the five statements reviewed in the case were either not supported by evidence or could confuse customers, agency reports. NAD further recommends the advertiser disclose in ads that the principal hair growth ingredient in its product is FDA-approved minoxidil. The case was brought to NAD's attention by competitor Global Vision Products...



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