HBW Insight is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction
UsernamePublicRestriction

Henkel goes along for ride with Six Flags

This article was originally published in The Rose Sheet

Executive Summary

Schwarzkopf & Henkel brands will be the "official presenters" of Six Flags events during 2008, according to June 10 release. Henkel's styling brand got2b will present the 2008 Starburst Thursday Night Summer Concert Series at seven Six Flags parks across the country, L.A. Looks styling products will sponsor the Six Flags Latino event at various parks, and Smooth N' Shine hair polishing brand will present the regional, semi-finals and final championships of the World Street Ball Championships. "We are excited about our partnership with Six Flags in 2008," said Kathy Alaama, VP-marketing at Schwarzkopf & Henkel. "Through these highly-attended events and the various media assets that will be available to us, our product and message will be right in front of our direct target audience"...
Advertisement
Advertisement
UsernamePublicRestriction

Register

RS015169

Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel