13th annual Webby Awards
This article was originally published in The Rose Sheet
Executive Summary
International Academy of Digital Arts and Sciences is accepting entries for Best Beauty and Cosmetics Site of the Year, among other Webby awards, from Sept. 16 to Dec. 19. Last year the academy received 10,000 entries from more than 60 countries, according to release; Unilever walked off with the top prize for its Lynx Effect site, which keeps consumers in the UK informed about the alarming effects triggered in women by firm's Lynx male grooming products, branded as Axe in the U.S. Other nominees included Clearasil ("May Cause Confidence"), CoverGirl, L'Oreal Paris and Nivea. The year before, Philips Norelco Bodygroom was the big winner in the beauty and cosmetics category (1"The Rose Sheet" April 16, 2007, p. 5). Other prizes include Best Navigation and Best Copy Writing. Early entry deadline for discounted entry fee is Oct. 31; nominees will be announced in April and winners honored at June gala ceremony