Colgate Discusses Share-Grabbing Marketing Moves In Emerging Markets
This article was originally published in The Rose Sheet
Executive SummaryColgate-Palmolive hopes to expand its oral-care position in emerging markets with online and in-store marketing, educational outreach and a "very rich pipeline of new products," a top executive said
You may also be interested in...
Colgate-Palmolive CEO Ian Cook highlights innovations targeted to emerging markets, including a new toothpaste containing an acid-neutralizing technology for advanced cavity prevention.