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Caltrate Absorption Comparison With Citracal Needs Clarification – NAD

This article was originally published in The Tan Sheet

Executive Summary

Promotional claims implying the absorption of Wyeth's Caltrate calcium supplement is equivalent to Mission Pharmacal's Citracal should be modified "to more clearly reflect the conditions under which bioequivalence was demonstrated," the National Advertising Division concludes following a recent inquiry

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