Growth Approaches: Entrepreneur P&G, Top Brand Church & Dwight, Practice Patience Clorox
P&G, Church & Dwight and Clorox executives say firms are looking to add brands to portfolios. P&G's developing assets through a brand creation project; C&D seeks top brands, largely in non-US markets; and Clorox looks for opportunities in select ‘spaces’ in US health, wellness and personal care.
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Church & Dwight purchases Flawless Finishing Touch hair removal device line for $475m from IdeaVillage Products with plan to expand distribution outside US. Firm's 12th acquisition of brand at or near top of a consumer product category, the five-device line also aligns with plan to double international business.
P&G, J&J/Neutrogena and L’Oreal/La Roche-Posay are among firms exhibiting technologies at the Consumer Electronics Showcase in Las Vegas that provide personalized skin benefits.