Zero Gravity Submits To NAD Review For Skin-Rejuvenating Device Claims Following FTC Referral
The Perfectio device marketer came away from the advertising industry’s self-regulatory process with a number of claims intact or mostly untouched, though it discontinued a couple going into the assessment and the National Advertising Division advised against a few others. The firm has pledged to comply “in the spirit of compromise.”
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Omm Imports didn’t respond to the National Advertising Division’s requests for evidence supporting claims its Perfectio devices could produce anti-aging effects similar to cosmetic procedures. The OTC devices, which work through red and infrared light-emitting diodes, are priced between $1,499-$7,999.
At its 14-15 September virtual meeting, the Cosmetic Ingredient Review’s Expert Panel issued five final ingredient reports, four tentative reports, and insufficient data announcements for seven ingredients or ingredient groups, including silicates and 60 red algae ingredients.
IBA’s name change refines its identity as the representative of the independent and entrepreneurial beauty industry, according to the trade organization’s announcement. The group’s FDA Cosmetics Regulation Workshop, held annually since 1983 in cooperation with the FDA, will be virtual in 2020.