Band-Aid Covers Sales Driver Role To Continue J&J’s Consumer Health Business Growth
Iconic brand could have spurred consumer interest and helped drive 15.2% US sales growth for its wound care business with the launch earlier in 2020 of strips in hues that better match the skin tones of black and brown customers.
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Grant from Department of Commerce Market Development Cooperator Program funds project for four years. In addition to grant, the project partners – UNPA, National Animal Supplement Council, Eurofins Scientific testing company and China Inspections and Testing Society – get DoC assistance.
"One of the issues that COVID-19 has brought out is, how safe is the production of animal-based food products?" says Innova Market Insights North America executive Tom Vierhile at AHPA sports nutrition conference.