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‘Miracle Potion’ Would Have To Be Exactly That, Says Latest Suit Over Hair-Repair Claims

Executive Summary

Short of a miracle, shampoo and conditioner products from It’s A 10 Haircare cannot repair hair by acting on structures above skin’s surface, according to a complaint recently filed in Florida’s Southern District. Other hair-care manufacturers have faced similar suits in recent years, along with proposed class actions concerning DMDM hydantoin use and hair loss allegations.

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