Coty’s ‘Most Ambitious Fragrance Project To Date’; Head & Shoulders BARE; Cosmetic Launch News
Infiniment Coty Paris, launching globally in 2024, will “be to fragrance what [ultra-premium] Orveda is to skin care,” the company says. P&G touts Head & Shoulders BARE as the first anti-dandruff shampoo with only nine ingredients. More cosmetic launch news.
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P&G Gives Europe Solid Bars Of Favorite Shampoos In Recyclable Packaging
The sustainable, practical, functionally equivalent bars are fully available across P&G’s European hair care portfolio, including Pantene, Herbal Essences, Aussie, and Head & Shoulders, the last offering antidandruff benefits. P&G highlighted its sustainability progress in conjunction with the launch on World Oceans Day.
Volition Beauty Grants Consumers A Role In Product Development
Online beauty company invites new product ideas from consumers – as well as outside experts and even its own managers – and puts the best up for vote among its community members. Eight products have launched from Volition’s process to date, including four featured August 10 on QVC.
Outlook 2023: Market Experts On Importance Of Value, Mental Health In A ‘World On Fire’
Competitive value propositions are a must in 2023 to win guarded consumers’ business. Companies that effectively address mental health and wellbeing needs and appeal to consumers through sustainability initiatives could have an edge in the recessionary environment, experts suggest. Meanwhile, there are concerns about small cosmetics companies and the availability of resources to help them comply with "modernized" federal regulations.