Maybelline
This article was originally published in The Rose Sheet
Executive Summary
Actress Sarah Jessica Parker signs as spokesmodel for the cosmetics brand. The "Sex and the City" star will appear in ads for Maybelline after the Screen Actors Guild and the American Federation of Television & Radio Artists strike is resolved, the company says. Although it is undecided what products Parker will promote, Maybelline is planning an upcoming skin care introduction, as well as a teen lipstick line scheduled to debut in spring 2001. Former Maybelline spokesmodels include "Buffy the Vampire Slayer" actress Sarah Michelle Gellar and model Christy Turlington